Yahoo! Answers Turns One

Yahoo! Answers is having it's first birthday today. They note that a Harris Interactive survey found that fully 1/3 of all online adults have used an online Q & A service at some point. You can see more information on the survey in the Yahoo! press relesae. The survey further showed that 52% of the people using these products were influenced in a decision that they made. This is a great example of a … [Read more...]

Google Image Search Labeller

Vanessa Fox posted yesterday about using images on your site. The post includes a variety of basic tips for getting the best impact on your search results. The really good stuff though, is a pointer to a cool new feature in Google Webmaster Central. You can read a basic description of the service here. Basically, if you enable enhanced image search in your Google Webmaster Tools account, you will be … [Read more...]

5 Principles for SEO Success

There was a great post by Andy Beal about Five Secret Strategies to Add $1M in Revenue to your Interactive Marketing Agency in 2007. Rand later supplements this with some great additional suggestions on how to grow your business. I really like what these guys have put out there, but I like to break things down a bit differently. So here are my "5 Principles for SEO Success". These principles apply to … [Read more...]

Google’s Cloaking Policies

Google Blogoscoped has a post today titled Does Google Allow Cloaking When They Like the Site?. There is not really any doubt in my mind that the answer to this question is yes. I have known for years that CD Universe does cloaking. You can see it quite simply. Search on "metallica CDs" in Google, and click through to the page listed for CD Universe (shows as #3 here in the results I see). Then look at … [Read more...]

Vertical Search Engine Market to Reach $1B in 2009

Somewhere during the days reading I came across this report on the Emerging Opportunity in Vertical Search. The report pulls stats and data from a report called Vertical Search Delivers What Big Search Engines Miss by Outsell, Inc. What is fascination is that the Outsell's data suggests that the B2B vertical search market will reach $1.0 billion in revenue by 2009. So it's no wonder so many companies … [Read more...]

The Value of Search Engine Trade Shows

Finally, I get to sit down and contemplate a week without a trade show, or some other major disruption to my schedule. I have recently completed trips to PubCon in Las Vegas, and Search Engine Strategies in Chicago. In reflecting on these trips, I started to think about what the value was of going to these shows. At this point, I don't go to learn the basics of SEO or blogging. Sure, I can still pick up … [Read more...]

Rand Fishkin’s 7 tips for Link Bait Success

The following is a summary of Rand Fishkin's list of 7 steps for Success in Link baiting. For those of you don't know, Rand is the President of SEOmoz, one of the most successful link baiting companies in the business. So without further ado, here is a short rendition of the 7 steps to link bait success (aka "Link Baiting according to Rand"): Find and know the link bait portals. In order of link … [Read more...]