Latest Interview: Microsoft’s Ramez Naam

My latest interview is with Ramez Naam of Microsoft. The interview focused on core technology improvements recently made my Microsoft to Live Search. It turned into a great discussion that illustrates many of the complexities involved in a modern day search engine. Check out the interview for details. Feel free to comment below … [Read more...]

7 Points About Paid Links v.s. Editorial Links

What's the difference between "paid links" and "editorial links"? This is a critical thing to understand when you are trying to put together your link building strategy. This post will lay it out in clear terms that reflect my understanding after numerous dialogues with Google luminaries on the topic. A "paid link" is a link where … [Read more...]