What Are You Going To Do Today?

One thing to keep in mind when digging into your analytics data is whether or not your research has the possibility of causing you to do something. Many pundits like to refer to this as making it actionable. I think this is a pretty good way of expressing it. I happen to … [Read more...]

Brief Chat with Guy Kawasaki

After a long hiatus from publishing interviews, I am back at it. We have a nice stream of interviews upcoming, so stay tuned. Not too long ago I had a chance to get Guy Kawasaki to answer a few quick questions. Check it out, and next week we will give you an update on Yahoo … [Read more...]

Link Algorithm Changes

Long ago and far away, I wrote a post about the Problems with Anchor Text as a Ranking Signal (well OK, it was about a year ago). In that post I wrote: The weighting of anchor text is one of the biggest factors that drives the paid links business. When you pay somebody for a … [Read more...]