Link Building Research Tip

One of the things that is critical in doing link building work is developing tricks for finding the right contact info. Here is the scenario: You have backlinked your competitor You have identified the high value pages that link to them You now need to figure out how to … [Read more...]

Latest Interview: Alex Chudnovsky

I recently did an interview with Alex Chudnovsky of Majestic SEO. After my recent interview with Rand Fishkin about Linkscape Alex contacted me to discuss his backlinking tool. Majestic SEO offers a competing tool to Linkscape, and therefore it made for an interesting … [Read more...]

Latest Interview: Eric Ward

This week's interview is with Eric Ward, aka Link Moses, the person with arguably the longest running history of link building of anyone in the business. Eric and I focused the conversation on the process of reaching major influencers. If you are shooting for the big time with … [Read more...]

Cost Per Link Is A Bad Metric

Talk about bad metrics, cost per link is one of the worst. Let’s talk about why, but first, I am going to outline how it comes up. Typically what happens is that an SEO is performing work on behalf of a client, or the company they work for. They are diligently adding the … [Read more...]