STC SEO and Web Marketing Services
Building search engine traffic starts with understanding what the search engine needs from your web pages. It's very straightforward:
- A site layout that the search engine can crawl
- Content that clearly indicates what the pages are about
- Links from third party sites to yours so that the search engine can see that your site is more important than others
However, there is a right way and a wrong way to do these things. There are a lot of search engine SPAMMERS in the market that use techniques that are designed to get rankings that they don't deserve. Stay away from them, and don't get caught up in their methods. They will promise you fast results, but it's not real. We will work with you to get the results you deserve, and build your business for the long term.
Our Services Include:
- Organic (Free) Web Site Traffic Development - STC will help you obtain high search engine rankings to get traffic on those terms that are most important to your business.
- New Link Development - Link Development is the key to improving your rankings and incresing web site traffic. STC can help you by:
- Making sure you have the right content to get the links you need
- Identifying target web sites to get links from, including very high value sites that build "trust"
- Showing you how to get those sites to link to you
- Teaching you how to recognize and avoid bad links and dangerous linking schemes
- Social Media Optimization - SMO can bring traffic and links to your site. We have helped many companies develop successful social media strategy that promote their business and/or print links in volume.
- Blogging - Blogs are an important part of web promotion on today's web. STC has the knowledge and experience to:
- Get you listed in the major Blog Search Engines
- Help you identify key bloggers in your space and build traffic directly from them
- Build a blog promotional plan
- Help your blog become an important part of your industry.
- Pay Per Click Marketing Program Development - STC will help you put together keyword campaigns to buy the traffic from search engines that help you obtain new customers profitably. This includes helping you put the systems in place to make sure you are running your campaigns profitably, and measuring results on a keyword by keyword basis.
- Pay Per Click Marketing Program Management - STC will provide the resources needed to manage your pay per click marketing on an ongoing basis.
- Web Analytics Setup and Management - STC has extensive experience in using web analytics tools to measure and grow your business. Read more on our Web Analytics page. Also, note that STC is put together a widely acclaimed industry study of the strengths and weaknesses of major analytics vendors. You can see the Final Report here.
- Google Custom Search Engine Implementation - STC was a Launch Partner with Google for its October 24, 2006 launch of the Custom Search Engine Program. You can read more about STC's Extensive Google Co-Op Experience here. STC can show you how to make the Google Co-op program an effective tool for your business.
