Lee Odden: Integrate or Disintegrate: The Future of Marketing – Digital Marketing Excellence Podcast Episode 3

Lee Odden on the Future of Marketing: Integrate or Disintegrate (Podcast Interview)

People don't buy in silos and they don't market in them either. That's just one of the dozens of bits of marketing wisdom Lee Odden will share in this episode. Lee is a consultant to many of the best-known brands, a sought after worldwide conference speaker, and author of top selling books such as "Optimize." He sat down with Eric to … [Read more...]

Jay Baer: Playing with Gasoline – Digital Marketing Excellence Podcast Episode 2

Jay Baer: Playing with Marketing Gasoline (A Podcast Interview)

The Digital Marketing Excellence Show is now a podcast! Click Here to listen to the second episode! The original DMEShow, now over 30 episodes in, is a weekly live Google+ Hangout On Air show where Stone Temple Consulting CEO Eric Enge interviews the top thought leaders and ground breakers in digital marketing. And now it's a … [Read more...]

AJ Kohn: When Is SEO Not SEO? The #DMEShow Podcast – Episode 1

When Is SEO Not SEO? Podcast interview with AJ Kohn

The Digital Marketing Excellence Show is now a podcast! Click Here to listen to the first episode! The original DMEShow, now over 30 episodes in, is a weekly live Google+ Hangout On Air show where Stone Temple Consulting CEO Eric Enge interviews the top thought leaders and ground breakers in digital marketing. And now it's a … [Read more...]

5 Keys to Improving Search Rankings with Duane Forrester of Bing

5 Keys to Improving Search Rankings with Bing's Duane Forrester

Bing's Senior Product Manager for Webmaster Outreach Duane ForresterĀ sat down with Stone Temple Consulting CEO Eric Enge to share the order of priorities he recommends to webmasters wanting to improve their search rankings.   Eric Enge: When a publisher comes to you and says, "What should I do to improve my SEO in rank well … [Read more...]

Is Link Building Dead?

SEOs have been Hunters for links

Are We Hunters or Are We Farmers? This past week had two major events of note. These included Google's banning of MyBlogGuest and assessing a manual penalty on Portent, Inc. The penalty on Portent now appears to be lifted. What are we to make of all this? Is Google seriously turning up the heat? This is something that I predicted … [Read more...]

How Major League Soccer Nails it In Social Media

March to Soccer Preseason Address

Major League Soccer (MLS) is active on many social media networks, including Google Plus, Facebook, Twitter, Instagram, Foursquare, and YouTube. That is a lot of territory to cover, but the engagement level in all these networks is high. To learn more about MLS' strategy, I caught up with Director of Social Media for MLS, Amanda … [Read more...]

My Top Posts for 2013

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2013 was a big year for the industry, as well as for Stone Temple Consulting, and me personally. So much happening so fast, and it looks like the pace will only accelerate going forward. With this post, I want to take a moment and review the top posts (based on total social media "events"), that I put out in 2013. Each of these posts … [Read more...]