Direct Measurement of Google Plus Impact on Search Rankings

Impact of Google Plus links on SEO measured

Many of you know that I have been working for a long time on a study to attempt to directly measure the impact of Google+ Shares on Google's search rankings. This study has attempted to measure "causation", not "correlation" - i.e. to see if we could prove some impact on rankings from Google+ shares. This article presents the results … [Read more...]

Is Search Still the Dominant Way People Use to Answer Questions?

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Have you ever overheard a friend trying to remember that actor’s name from that one movie with the scary bad guy or a co-worker hopelessly wondering how to properly sauté spinach and you just want to say “Google it!” but it almost seems too obvious? While search engines provide instantaneous access to information, sometimes we yearn … [Read more...]

The new Newsfeed with Facebook's Jeff Kanter

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Key Points The goal of News Feed is to show people the most interesting and relevant content to them. As part of the News Feed redesign, Facebook made a lot of the stories bigger and brighter so that people could see the content that they really cared about. In addition to having a top news filter, Facebook introduced … [Read more...]

Graph Search & Social Search With Bing's Stefan Weitz

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Key Points Initially when Bing launched social search, they wanted to carve out a distinct space for the social results. Later on it became clear that these worlds were blending together and it made less and less sense to keep them in a separate space. Bing is now indexing 30 times more data from Facebook than they had … [Read more...]

Stefan Weitz on Quora Integration and Social Data Sets

quora-bing-integration

http://www.youtube.com/watch?v=hhHLTmSHPW8 Key Points Quora is one of the latest networks that Bing has socially integrated into search. Quora helps to disambiguate and make sense of some of the different facets of certain search terms. The goal of using Quora (and other social integrations Bing is doing) is to replicate … [Read more...]

Stefan Weitz Discusses the True Value of Social Signals

http://www.youtube.com/watch?v=QqGvkEGk_oA Key Points From The Interview Bing's goal is to make social signals more valuable by presenting them in a way that actually augments the search experience. Previously, most social information was trapped in people's heads. Now, they are publicly expressing this information in … [Read more...]

The New Bing Interface With Stefan Weitz

The new Bing interface is aimed at bringing you clean and decisive search results while helping you interact with your friends and network for a holistic search experience. In this interview, Stefan Weitz from Bing talks about the functionality of the new Bing, how it came about, and plans for its future. Key Points The web … [Read more...]