Interview of Clicktrack’s John Marshall

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The following is the transcript of an interview of John Marshall, CEO of Clicktracks. A Netscape alumnus who is responsible for two other successful software companies, John Marshall brings 20 years of experience in the software industry to ClickTracks. It was while running a previous company that John first understood the benefits … [Read more...]

Interview of IndexTools’ Dennis Mortensen

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The following is the transcript of an interview of Dennis Mortensen, COO of IndexTools. Dennis Mortensen joined IndexTools Inc. in 2004 and he is responsible for identifying market opportunities, developing and executing direct client and partner strategies for the company including professional services and technical support. He is … [Read more...]

Eric Enge interviews Eurekster’s Steven Marder

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Steven Marder is CEO and a co-Founder of Eurekster, Inc. With significant experience in the traditional media, digital media and technology industries and as a serial entrepreneur, Steven has almost two decades of professional experience as a business development/ corporate development executive, venture catalyst, strategic advisor … [Read more...]

GoogleBot Crawling CSS Files

Barry Schwartz spotted a thread in the Cre8site Forums discussing a report by that Googlebot requested a CSS file. This is a very interesting, but not surprising development. It's been known for some time that you can use CSS to hide text. It was also clearly stated by search engine representatives at SES in Chicago … [Read more...]

The 4 Basics of Reinclusion Requests

It's been a long time since I had to deal with a Reinclusion Request, but someone asked me about this yesterday, and it's worth a post, because it's an issue that many people encounter. The outline here should apply to any of the search engines. First, here is where you find the reinclusion form for the Google and Yahoo: Google: … [Read more...]

Interview of Google Analytics’ Brett Crosby

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The following is the transcript of an interview of Brett Crosby, Senior Manager of Google Analytics, conducted in several sessions in January, 2007. He has been shaping the Web Analytics industry for ten years as the co-founder of Urchin Software Corporation and more recently as a senior product leader at Google. He is currently … [Read more...]

The Future of Social Media

As the various predictions come out about people's projections for 2007, I am beginning to see more and more impressive predictions about what will happen in the social media space. People are projecting that the power of human input will do all manner of incredible things. But there is a basic problem with all this. Unregulated … [Read more...]