Rank Checking – NOT

We don't focus on rank tracking when we work on a project. Sure, we do some of it, but it's simply not the goal. One of the biggest problems with it is that it becomes a big distraction. People will spend endless hours poring through rank tracking reports, and at the end of it all, the chances that it will change something you do … [Read more...]

Latest Interview: Google’s Carter Maslan

Recently I got to speak with Google's Carter Maslan about Local Search. The discussion should help people interesting in Local Search to more effectively put together their strategy. There is also a little bit of myth busting in this read, as not all of my questions were answered quite the way people might expect. Feel free to use … [Read more...]

Theory Ain’t Execution

There is a lot of free SEO advice out there. If you look in the right places, and no how to judge what you are reading, it's also pretty easy to filter out the good advice v.s. the bad advice. So, how is a poor publisher supposed to thrive in an environment where so many people know exactly that to do? First, just because the … [Read more...]

Latest Interview: Yahoo’s Priyank Garg

This week's interview is with Yahoo's Priyank Garg. The discussion focuses on SEO tips for publishers, and covers some really interesting ground. Priyank makes a clear statement of Yahoo's policy with regard to paid links, how they handle NoIndex, NoFollow, robots.txt, and more. Once you are done reading it, you can discuss it … [Read more...]

Eric Enge Interviews Yahoo’s Priyank Garg

Picture of Priyank Garg

Priyank Garg is the director of product management for Yahoo! Search Technology (YST), the team responsible for the functionality of Yahoo!'s Web search engine including crawling, indexing, ranking, summarizing and spelling Web search functions along with products for webmasters, such as Site Explorer. During his three years at … [Read more...]