Optimizing Anchor Text and Titles

Jakob Nielsen recently put up a nice article about link text, titled … [Read more...]

Omniture’s Bill Mungovan Interviewed by Eric Enge

Picture of Bill Mungovan

Bill Mungovan is currently the director of product marketing at Omniture responsible for their SearchCenter product. Previously, he helped build the search engine marketing practice at Carat, working directly with agency clients in exceeding their ROI and branding goals through search. Mungovan brings a broad range of skills in … [Read more...]

Latest Interview: Omniture’s Bill Mungovan – Comment Here

One of my favorite topic areas to explore are the issues with multi-channel marketing. With more and more ways to advertise these days, and more and more interaction between marketing channels, it is a really important frontier in search marketing. That's why this interview with Omniture's Bill Mungovan is so interesting. Bill is … [Read more...]