Josh Cohen Interview: Comment Here

In this interview with Josh Cohen of Google News, we go into a lot of detail on the inner workings of Google News. Perhaps the most interesting bit of information was confirmation that Google uses click data as a ranking factor for Google News. If the Google News team is using it, it seems likely that the web team is using it as … [Read more...]

Josh Cohen Interviewed by Eric Enge

Picture of Josh Cohen

Josh Cohen is the Senior Business Product Manager for Google News. He is responsible for global product strategy, marketing and publisher outreach for Google News, which is currently available in 26 languages and more than 50 countries. Prior to joining Google, Josh was Vice President of Business Development for Reuters Media, the … [Read more...]

The Disproportionate Value of Deep Links

The impact of a few external links to the pages more than one click away from your home page appears be greater than what you might first expect. In today's post I am going to explore why that may be the case, and how to leverage it. First let me go into my theory on the matter. For this example, let's assume we have a high PR … [Read more...]