Graph Search & Social Search With Bing's Stefan Weitz

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Key Points Initially when Bing launched social search, they wanted to carve out a distinct space for the social results. Later on it became clear that these worlds were blending together and it made less and less sense to keep them in a separate space. Bing is now indexing 30 times more data from Facebook than they had … [Read more...]

Getting Started in Content Marketing with Brian Clark

Brian Clark: Getting Started in Content Marketing

When "content marketing" is mentioned, Brian Clark's name is never far behind. The creator of the immensely popular site Copyblogger, Brian has helped countless thousands learn how to create content that builds their businesses. Our CEO Eric Enge had the opportunity to ask Brian to share what he would want those just starting out in … [Read more...]

Stefan Weitz Interview

Stefan Weitz is a Director of Search at Microsoft and is charged with working with people and organizations across the industry to promote and improve Search technologies. While focused on Microsoft's product line, he works across the industry to understand searcher behavior and in his role as an evangelist for Search, gathers and … [Read more...]

Matt Cutts and Eric Talk About What Makes a Quality Site

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An interview with Google Distinguished Engineer Matt Cutts, by Eric Enge of Stone Temple Consulting: Eric Enge: I would like to review an example scenario with you. I often use this in my presentations on SEO. The scenario is one where a user searches on "frogs". The first result looks promising, so they click on it, and they get … [Read more...]

Duane Forrester Interview

Webmaster Tools has been a feature that hasn't seen too much evolution or growth in recent years, until now. In this interview, Bing's Duane Forrester talks about the new features and functionality of the Phoenix update to Bing Webmaster Tools. Key Points The Phoenix update is centered around two major themes. One is user … [Read more...]

Link Pruning is the Key to Addressing Penguin

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With today's post I am happy to announce the launch of the Stone Temple Consulting YouTube Channel. And, we are kicking that off with a video interview I did with Bruce Clay on a hot topic - link pruning. As you probably know, Google's recent Penguin update focused on lowering rankings for sites that use questionable link … [Read more...]

The Future of Search and Social Integration, Interview With Andrew Shuman

The future of search and social integration.

An Interview with Andrew Shuman of Bing Key Points from This Interview I had a fascinating chat with Andrew Shuman about the adCenter UI and the integration of search and social media. He provided a lot of great insights on what some of the opportunities are, and some of the challenges as well. Here are some of the key points … [Read more...]