Google’s Gary Illyes Discusses Mobile as a Ranking Factor

Mobile Friendly Sites Get a Rankings Boost

Google's Gary Illyes recently was gracious enough to answer questions about the new "Mobile Friendly" ranking factor, as well as other SEO related topics. Eric Enge, Question 1: This Search Engine Land article provides a lot of information on what it takes to earn "mobile friendly" status with Google. The article lists these 4 … [Read more...]

Chris Brogan: Quotes for Freaks Who Shall Inherit the Earth

Chris Brogan: What Is a Freak?

Are you a freak? "Why would I want to be a freak?" you might ask.  New York Times bestselling author and sought-after conference speaker Chris Brogan thinks the freaks shall inherit the earth. In fact, he believes that so strongly, he wrote a book about it.  Chris thinks that in our hyper-connected world where almost anyone has … [Read more...]

How to Create a Winning Social Media Strategy with Carrie Kerpen of Likeable Media

How to Build a Winning Social Media Strategy with Carrie Kerpen

How do you build a winning social media strategy? Eric Enge interviewed Carrie Kerpen, CEO of Likeable Media, for the Digital Marketing Excellence Show on that topic. Watch the complete video of the interview at the bottom of this post, or watch it on YouTube. The following is our summary of that interview. A Perfect Marriage of … [Read more...]

Winning at Local Search with Dave Rodecker

How to win in local search (Click to Learn!)

Local Search: What used to be fairly simple has become complicated. On a recent Digital Marketing Excellence Show, Eric Enge interviewed Dave Rodecker, owner of Local Splash. Local Splash is "a business information management and publishing service that provides PR like technology in syndicating rich, structured content to social … [Read more...]

Neal Schaffer: Social Media in 2014 and Beyond

Neal Schaffer on the future of social media

Recently Neal Schaffer was our guest on our Digital Marketing Excellence Show. Neal has been a Forbes Magazine Top 50 Social Media Influencer for two years running, is an internationally-known keynote speaker on social media strategies, and is the author of several popular social media marketing books, including his most … [Read more...]

5 Keys to Improving Search Rankings with Duane Forrester of Bing

5 Keys to Improving Search Rankings with Bing's Duane Forrester

Bing's Senior Product Manager for Webmaster Outreach Duane Forrester sat down with Stone Temple Consulting CEO Eric Enge to share the order of priorities he recommends to webmasters wanting to improve their search rankings.   Eric Enge: When a publisher comes to you and says, "What should I do to improve my SEO in rank well … [Read more...]

How Major League Soccer Nails it In Social Media

March to Soccer Preseason Address

Major League Soccer (MLS) is active on many social media networks, including Google Plus, Facebook, Twitter, Instagram, Foursquare, and YouTube. That is a lot of territory to cover, but the engagement level in all these networks is high. To learn more about MLS' strategy, I caught up with Director of Social Media for MLS, Amanda … [Read more...]