Initial Query Processing by a Search Engine with Bing’s Andy McGovern

Andy McGovern Photo

  One fascinating area of search is the process by which search engines break down the content of a search query and figure out how to process it. In my search to learn about this I was given the opportunity to chat with Bing's Andy McGovern about how they looked at this challenge. The following Q&A captures the bulk of … [Read more...]

5 Keys to Improving Search Rankings with Duane Forrester of Bing

5 Keys to Improving Search Rankings with Bing's Duane Forrester

Bing's Senior Product Manager for Webmaster Outreach Duane Forrester sat down with Stone Temple Consulting CEO Eric Enge to share the order of priorities he recommends to webmasters wanting to improve their search rankings.   Eric Enge: When a publisher comes to you and says, "What should I do to improve my SEO in rank well … [Read more...]

Graph Search & Social Search With Bing's Stefan Weitz

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Key Points Initially when Bing launched social search, they wanted to carve out a distinct space for the social results. Later on it became clear that these worlds were blending together and it made less and less sense to keep them in a separate space. Bing is now indexing 30 times more data from Facebook than they had … [Read more...]

Stefan Weitz on Quora Integration and Social Data Sets

quora-bing-integration

http://www.youtube.com/watch?v=hhHLTmSHPW8 Key Points Quora is one of the latest networks that Bing has socially integrated into search. Quora helps to disambiguate and make sense of some of the different facets of certain search terms. The goal of using Quora (and other social integrations Bing is doing) is to replicate … [Read more...]

Stefan Weitz Interview

Stefan Weitz is a Director of Search at Microsoft and is charged with working with people and organizations across the industry to promote and improve Search technologies. While focused on Microsoft's product line, he works across the industry to understand searcher behavior and in his role as an evangelist for Search, gathers and … [Read more...]

Stefan Weitz Discusses the True Value of Social Signals

http://www.youtube.com/watch?v=QqGvkEGk_oA Key Points From The Interview Bing's goal is to make social signals more valuable by presenting them in a way that actually augments the search experience. Previously, most social information was trapped in people's heads. Now, they are publicly expressing this information in … [Read more...]

Bing’s Phoenix Update in Detail with Duane Forrester

Webmaster Tools has been a feature that hasn't seen too much evolution or growth in recent years, until now. In this interview, Bing's Duane Forrester talks about the new features and functionality of the Phoenix update to Bing Webmaster Tools. Key Points The Phoenix update is centered around two major themes. One is … [Read more...]