Latest Interview: Sarah Bird – Comment Here

After a brief break from posting regular interviews, I am back at it! This week I have a great one, with Sarah Bird of SEOmoz. As a general counsel, Sarah handles a variety of different legal issues, and there are some issues that face both those who work as SEO professionals and the companies that engage them. For example, we … [Read more...]

Omniture’s Chris Zaharias Interviewed by Eric Enge

Picture of Chris Zaharias

Chris Zaharias runs Sales for Omniture's SearchCenter SEM solution, and is a seasoned sales executive whose working knowledge of search marketing dates back to the late 90's. Chris has more than a dozen years of ecommerce, online marketing and enterprise technology experience, including domestic and international management positions … [Read more...]

Latest Interview – Omniture’s Chris Zaharias – Comment Here

This week's interview is with Chris Zaharias of Omniture. Part of the reason I ended up speaking with Chris is because at SES Chicago in December I enjoyed watching Josh James' (Omniture's CEO) keynote speech. His presentation focused on the role that the search marketer needs to play in quarterbacking all aspects of marketing. So … [Read more...]

Latest Interview: AdGooroo’s Rich Stokes

Last week I had the pleasure of speaking with Rich Stokes about best practices for PPC campaign setup and management. The interview resulted after I had a chance to read his excellent book: Mastering Search Advertising - How the Top 3% of Search Advertisers Dominate Google AdWords. This is not a focus on the basics of PPC, but … [Read more...]

SES San Jose 2008

Thousands of people are going to make their way out to Search Engine Strategies San Jose and those of us at Stone Temple Consulting are no exception. Both Eric Enge (me) and John Biundo will be there. As announced yesterday on the Search Engine Watch blog, we have organized a search engine foosball smackdown. This is a challenge … [Read more...]

Going to SMX Advanced

I am on the plane out to SMX Advanced in Seattle. This is Daany Sullivan's second take at this show, which is targeted at more advanced SEOs and web marketers. As we all head out to Seattle, we all have the same thing in our mind - will the food be as good as it was last year? Hey, it's important! More seriously, I am looking … [Read more...]

Latest Interview: Marc Johnson of Hitwise

This week's interview is with Marc Johnson. Marc joined Hitwise as its Chief Marketing Officer in March 2008. It's an engaging discussion about the kinds of things you can do with competitive intelligence tools. … [Read more...]