Stone Temple Consulting is pleased to announce the publication of the 2007 Web Analytics Shootout – Interim Report. A product of many months of effort (we started on this on October or 2006), and can now show data from 7 different web analytics packages running side by side across 4 sites.
This allows us to do some very interesting comparisons of all the packages. We also provide detailed analysis of the results, and offer commentary as to what we think it tells us.
One special test we conducted was designed to measure how the deletion of third party cookies differes from the deletion of first party cookies. Our analysis shows that this differs by 13%. Check it out.