Frederick Vallaeys is a Product Evangelist for Google AdWords. In this role, he helps advertisers learn about which Google products can best solve their marketing needs. He also represents the needs of advertisers with the engineering and product management teams. His main product focus is on ads quality and bulk tools like the … [Read more...]
Mayuresh Saoji Interviewed by Eric Enge
Mayuresh Saoji is a Senior Product Manager on the Google Commerce team. In this role, Mayuresh is responsible for leading efforts on Merchant Center, Content API and broad Google Product Search Policy issues. Previously, Mayuresh was a Product Manager on the Google Chrome team, and also lead the Distribution efforts for products like … [Read more...]
Page Rank Demystified
By Eric Enge The Page Rank Algorithm Google Page Rank is a system used by Google for measuring the number and quality of links onto a web site. Originally defined in a thesis by the Google founders, Sergey Brin and Larry Page, Page Rank has become the source of much confusion and myth. Many webmasters and SEOs are obsessed with … [Read more...]
Google Co-Op Overview
By Eric Enge and Rob Pirozzi Article Abstract This article provides a high-level overview of Google's new service, Google Co-op. The purpose of the article is to help individuals better understand what Google Co-Op is, how they can use it, and what they will see. This article is intended to be overview in nature. Other articles go … [Read more...]
Google’s Ajax Search API
by Eric Enge "What's at your fingertips here is a way to build entirely new search environments, and base them on the Google index." One of the things that I learned about recently is the Ajax search API from Google. This is a cool new tool that has gotten little publicity so far, but really offers a lot of promise. The Ajax search … [Read more...]
Frederick Vallaeys Discusses the AdWords Quality Score
Frederick Vallaeys is a Product Evangelist for Google AdWords. In this role, he helps advertisers learn which Google products can best solve their marketing needs. He also represents the needs of advertisers with the engineering and product management teams. His main product focus is on ads quality and bulk tools like the AdWords … [Read more...]
Tiffany Oberoi Interviewed by Eric Enge
Tiffany is a software engineer on the Google's Search Quality team. She joined Google in 2006 and focuses on webspam issues and webmaster communication. Prior to joining Google she worked as a software engineer at Computer Associates and a high school math/engineering teacher in Harlem, New York. She earned her bachelor's degree in … [Read more...]
Carter Maslan Interviewed by Eric Enge
Carter Maslan is the Director of Product Management for Google Local. He also spent 6 yearsas a Director of Product Management & Marketing at Microsoft, and 2 years at Inktomi prior to joining Google. Interview Transcript Eric Enge: The thing that everybody has been buzzing about is the new service area business tool that has … [Read more...]
Frederick Vallaeys Interviewed by Eric Enge
Frederick Vallaeys is a Product Evangelist for Google AdWords. In this role, he helps advertisers learn about which Google products can best solve their marketing needs. He also represents the needs of advertisers with the engineering and product management teams. His main product focus is on ads quality and bulk tools like the … [Read more...]
Matt Cutts Interviewed by Eric Enge
Matt Cutts joined Google as a Software Engineer in January 2000. Before Google, he was working on his Ph.D. in computer graphics at the University of North Carolina at Chapel Hill. He has an M.S. from UNC-Chapel Hill, and B.S. degrees in both mathematics and computer science from the University of Kentucky. Matt wrote SafeSearch, … [Read more...]
Josh Cohen Interviewed by Eric Enge
Josh Cohen is the Senior Business Product Manager for Google News. He is responsible for global product strategy, marketing and publisher outreach for Google News, which is currently available in 26 languages and more than 50 countries. Prior to joining Google, Josh was Vice President of Business Development for Reuters Media, the … [Read more...]
Google’s Peter Linsley Interviewed by Eric Enge
Peter is a Google's Product Manager for Image Search. Prior to Google Peter was at Ask.com working on Search Quality. Prior to Ask Peter worked as an engineer at Oraclewhere he enabled regular expression support in SQL and developed a migration solution to convert databases to Unicode, both equally challenging and rewarding projects. … [Read more...]
Google’s John Mueller Interviewed by Eric Enge
John Mueller is currently a Webmaster Trends Analyst at Google Z'rich. Prior to working at Google he became well known for his active participation in Google Groups and a variety of SEO forums.Interview TranscriptEric Enge: Can you provide me with your definition of cloaking?John Mueller: The standard definition of cloaking is to … [Read more...]
Google’s Rajat Mukherjee Interviewed by Eric Enge
The following is the transcript of an interview of Rajat Mukherjee, product lead for Google's Custom Search Engines project. Dr. Rajat Mukherjee is a group product manager on the search team at Google, Inc., working on several products, including Google Custom Search. Prior to joining Google, Rajat was senior director of product … [Read more...]
Google’s Sandra Cheng Interviewed by Eric Enge
Sandra Cheng is a Product Manager at Google where she is responsible for the overall product strategy and roadmap for Google Website Optimizer. She also manages ads optimization related products for AdWords. Previously, Sandra worked at Amazon.com, where she led product management for Endless.com. Interview Transcript Eric Enge: So … [Read more...]
Google’s Cedric Dupont Interviewed by Eric Enge
Cedric Dupont is the Product Manager for SearchWiki at Google, Inc. He has been with Google for almost 2 years (since June 2007). Prior to Google he worked as a consultant at Bain & Company, where he worked on strategy and due diligence for Private Equity deals for funds in the US and Europe. Prior to Bain he worked as a Senior … [Read more...]
Brett Crosby Interviewed by Eric Enge
The following is the transcript of an interview of Brett Crosby, Senior Manager of Google Analytics, conducted in several sessions in January, 2007. He has been shaping the Web Analytics industry for ten years as the co-founder of Urchin Software Corporation and more recently as a senior product leader at Google. He is currently … [Read more...]
Maile Ohye Interview
Following college graduation, Maile worked as a system integrator for content management applications. She believes that beauty can be fostered through collaboration and accessible information and that it's important data be organized and usable. Her corporate CMS experience led her to become a Technical Solutions Engineer … [Read more...]
Eric Enge Interviews Google’s Carter Maslan
Carter Maslan is the Director of Product Management for Google Local. He also spent 6 yearsas a Director of Product Management & Marketing at Microsoft, and 2 years at Inktomi prior to joining Google. Interview Transcript Eric Enge: One of the big changes in the past year was that Google Universal Search came out and we started … [Read more...]
Matt Cutts Interviewed by Eric Enge
Matt Cutts joined Google as a Software Engineer in January 2000. Before Google, he was working on his Ph.D. in computer graphics at the University of North Carolina at Chapel Hill. He has an M.S. from UNC-Chapel Hill, and B.S. degrees in both mathematics and computer science from the University of Kentucky. Matt wrote SafeSearch, … [Read more...]
Eric Enge interviews Google’s Dick Costolo
Dick is a Group Product Manager at Google, Inc. Prior to this role, he cofounded and was CEO of FeedBurner Inc., the leading provider of online media distribution and audience engagement services for blogs and feeds. Previously, he cofounded and was CEO of Spyonit.com which was sold to 724 Solutions in September 2000. Prior to … [Read more...]
Adam Lasnik Discusses WebSpam with Eric Enge
What follows is an interview with Adam Lasnik, who is an SEO Strategist at Google. Adam has become extremely well known in the community as a new voice for communications from Google to the webmaster community. Here is his bio: Before there was a public Internet, Adam was e-mailing. Before there was Netscape or Internet Explorer, he … [Read more...]
Sep Kamvar and Eric Enge Talk About Personalization
Sep Kamvar is the engineering lead for personalization at Google, and a consulting professor of computational mathematics at Stanford University. Prior to joining Google, Sep was the Founder of Kaltix, a personalized search engine company that was acquired by Google in 2003. Interview Transcript Eric Enge: You and I spoke … [Read more...]
Latest Interview: Google’s Sep Kamvar
Our interview of this week is with Google's Sep Kamvar. It provided a lot of insight into Google's views on personalization. Check it out by reading the article. If you want to comment on it, please go ahead and do so below. … [Read more...]
Eric Enge Interviews Google’s Matt Cutts
Matt Cutts joined Google as a Software Engineer in January 2000. Before Google, he was working on his Ph.D. in computer graphics at the University of North Carolina at Chapel Hill. He has an M.S. from UNC-Chapel Hill, and B.S. degrees in both mathematics and computer science from the University of Kentucky. Matt wrote SafeSearch, … [Read more...]
Eric Enge interviews Udi Manber about Search Quality
As a Vice President of Engineering, Udi is responsible for core search. Before joining Google early in 2006, Udi was CEO of A9.com, a Senior VP at Amazon.com, and Yahoo's Chief Scientist. He started working on search algorithms in 1989 with the invention of Suffix Arrays (with Gene Myers) while he was a professor at the University of … [Read more...]
Google’s Mark Lucovsky Talks about the Ajax Feed API
The following is the transcript of an interview of Mark Lucovsky, a Technical Director of Engineering at Mountain View, California-based Google, Inc. Mark has held this position at Google since November 2004. Before joining Google, Mark was a Distinguished Engineer at Redmond, Washington-based Microsoft Corporation. While at … [Read more...]
Adam Lasnik talks about paid links, duplicate content and more
What follows is an interview with Adam Lasnik, who is an SEO Strategist at Google. Adam has become extremely well known in the community as a new voice for communications from Google to the webmaster community. Here is his bio: Before there was a public Internet, Adam was e-mailing. Before there was Netscape or Internet Explorer, he … [Read more...]
Interview of Google’s Rajat Mukherjee
The following is the transcript of an interview of Rajat Mukherjee, product lead for Google's Custom Search Engines project. Dr. Rajat Mukherjee is a group product manager on the search team at Google, Inc., working on several products, including Google Custom Search. Prior to joining Google, Rajat was senior director of product … [Read more...]
Interview of Google’s Mark Lucovsky
The following is the transcript of an interview of Mark Lucovsky, a Technical Director of Engineering at Mountain View, California-based Google, Inc. Mark has held this position at Google since November 2004. Before joining Google, Mark was a Distinguished Engineer at Redmond, Washington-based Microsoft Corporation. While at … [Read more...]
Interview of Google Analytics’ Brett Crosby
The following is the transcript of an interview of Brett Crosby, Senior Manager of Google Analytics, conducted in several sessions in January, 2007. He has been shaping the Web Analytics industry for ten years as the co-founder of Urchin Software Corporation and more recently as a senior product leader at Google. He is currently … [Read more...]
Interview of Google’s Shashi Seth
The following is the transcript of an interview of Shashi Seth, Product Lead, Search, of Google. Shashi is responsible for putting together the new Custom Search Engine strategy just announced by Google. Read our analysis of the interview with Shashi Seth, where we discuss the implications of what we learned during our discussion … [Read more...]